Mary Balabanian


Mary Balabanian, Senior Director of Publisher Development at INFORM, is based in Chicago, Illinois and is responsible for identifying and building partnerships with content providers and publishers.

Mary has more than eight years experience in digital media and more than twelve years experience in relationship management and consultative sales of SaaS.

Prior to joining INFORM, Mary worked in Finance for Ernst & Young, LLP. After developing a keen interest in digital media and advertising, she took on a role at a marketing firm in New York City. This position led her to Onboard Informatics where she started in sales and eventually oversaw strategic partnerships. With a multi-million dollar portfolio, Mary was responsible for the success of publishers such as CNN Money Magazine, Tribune Publishing, The Economist, amongst others.

Mary earned her Bachelors of Business Administration degree from Baruch College in New York City and enjoys being a part of rapidly growing, innovative organization like INFORM. Outside of the office, she is a rabid crossfitter and news junkie.